Putting Australian clothing brands on the map.

Australian clothing brands you must know in 2024. Keep on reading.

Australia has a vibrant fashion scene with many talented designers and brands. In 2024, some Australian clothing brands worth knowing include Camilla and Marc, Aje, Zimmermann, Christopher Esber, and Dion Lee. Let’s dive into these brands and learn more about their founders and clothes.

Camilla and Marc: A Legacy Brand

Camilla and Marc is a luxury fashion brand that has been making marks in the fashion industry since its inception in 2003. The brand was founded by siblings Camilla Freeman-Topper and Marc Freeman, who come from a fashion background, with their parents being fashion retailers.

• Design Philosophy

The brand’s design philosophy centers around classic and modern aesthetics. Camilla and Marc’s designs combine timeless styles and contemporary elements, creating elegant and edgy pieces. The brand is well known for its attention to minor detail and high-quality fabrics that look and feel good.

• Collections

The brand’s collections include various clothing items, from formal dresses to casual wear. Camilla and Marc are best known for their tailored dresses, blazers, and suits, designed with precision and attention to detail. The brand’s signature style is often defined by its clean lines and geometric silhouettes, which create a modern and sophisticated look.

The brand’s collections often feature bold prints, intricate patterns, and unique color combinations. These elements add visual interest to the designs, making them stand out from other brands in the industry.

• Celebrities

Camilla and Marc’s unique designs have attracted many celebrity fans, including Cate Blanchett, Miranda Kerr, and Jessica Alba. Many prominent figures in the political world have also worn the brand, including former Australian Prime Minister Julia Gillard.

• Sustainability

Camilla and Marc have been working towards becoming a more sustainable brand in recent years. The brand has committed to using environment-friendly materials, reducing waste, and supporting ethical manufacturing practices.

Aje: A Modern Take on Bohemian Chic

Aje is an Australian fashion brand founded in 2008 by best friends Adrian Norris and Edwina Forest. The brand’s name combines the founder’s initials and has become synonymous with modern bohemian chic.

• Design Philosophy

Aje’s design philosophy is centered around the concept of effortless luxury. The brand’s designs are a fusion of bohemian and modern aesthetics, focusing on artisanal details and high-quality fabrics. Aje’s pieces are designed to be both comfortable and luxurious, creating a unique and elevated look.

• Collections

Aje’s collections are known for using unique prints, textures, and materials. The brand’s signature styles often include voluminous sleeves, intricate beading, and flowing silhouettes. Aje’s collections feature a range of clothing items, from dresses and skirts to tailored blazers and pants.

One of Aje’s most popular items is the “Broderie Anglaise” dress, which features delicate embroidery and a flowing silhouette. Many celebrities, including actress Margot Robbie, have worn the dress.

• Celebrities

Aje has become a favorite among many Australian and international celebrities. The brand has been worn by Kylie Jenner, Bella Hadid, and Hailey Bieber, among others. Aje’s unique designs and artisanal details have made it an extraordinary brand in the fashion industry.

• Sustainability

Aje has committed to sustainability and ethical manufacturing practices. The brand uses eco-friendly materials and is working towards reducing waste and minimizing its environmental impact. Aje is also committed to supporting ethical manufacturing practices, ensuring that the people who make their clothing are treated fairly and provided a living wage.

Zimmermann: Feminine and Romantic

Zimmermann is a luxury fashion brand founded in Sydney, Australia, in 1991 by sisters Nicky and Simone Zimmermann. The brand’s signature style is characterized by its feminine and romantic designs inspired by the sisters’ childhood memories of Australia’s beaches and landscapes.

• Design Philosophy

Zimmermann’s design philosophy centers around the concept of “romantic femininity.” The brand’s designs are a fusion of vintage and modern elements, creating a unique and elevated look. Zimmermann’s pieces often feature delicate lace, ruffles, and intricate embroidery, creating a romantic and ethereal aesthetic.

• Collections

Zimmermann’s collections feature various clothing items, from flowing maxi dresses and skirts to tailored blazers and pants. The brand is known for its swimwear, designed with the same attention to minor detail and high-quality fabrics as its clothing. Zimmermann’s signature styles often include intricate cutouts, floral prints, and bold colors.

• Celebrities

Zimmermann’s unique designs have attracted many celebrity fans, including Beyonce, Kendall Jenner, and Priyanka Chopra. The brand has been worn on red carpets and at high-profile events worldwide.

• Sustainability

Zimmermann has committed to sustainability and ethical manufacturing practices. The brand uses eco-friendly materials and is working towards reducing waste and minimizing its environmental impact. Zimmermann is also committed to supporting ethical manufacturing practices, ensuring that the people who make their clothing are treated fairly and provided a living wage.

Christopher Esber: Minimalism with a Twist

Christopher Esber is an Australian fashion designer who launched his eponymous label in 2010. The brand is famous for its minimalist aesthetic with a twist, incorporating unexpected details and unconventional materials to create unique, sophisticated designs.

• Design Philosophy

Christopher Esber’s design philosophy centers around minimalism with a twist. The brand’s designs are characterized by clean lines, architectural silhouettes, and subtle details that add a unique element to each piece. Esber’s works often feature unexpected materials, such as leather, silk, and wool, creating a luxurious yet understated look.

• Collections

Christopher Esber’s collections feature a range of clothing items, from tailored blazers and pants to flowing dresses and skirts. The brand uses unexpected details like cutouts, asymmetrical hemlines, and unique fabric combinations. Esber’s designs are versatile and can be worn in various settings, from the office to a night out.

• Celebrities

Christopher Esber’s unique designs have attracted many celebrity fans, including Rihanna, Bella Hadid, and Kendall Jenner. The brand has been worn on red carpets and at high-profile events worldwide.

• Sustainability

Christopher Esber is committed to sustainability and ethical manufacturing practices. The brand uses eco-friendly materials and is working towards reducing waste and minimizing its environmental impact. Esber is also committed to supporting ethical manufacturing practices, ensuring that the people who make his clothing are treated fairly and provided a living wage.

Dion Lee: Innovative and Modern

Dion Lee is an Australian fashion designer who launched his eponymous label in 2009. The brand is known for its unique and modern designs, incorporating cutting-edge techniques and materials to create unique and sophisticated pieces.

• Design Philosophy

Dion Lee’s design philosophy centers around the concept of innovation and experimentation. The brand’s designs are characterized by clean lines, sculptural silhouettes, and unexpected details that challenge traditional fashion norms. Lee’s pieces often feature innovative materials, such as neoprene, mesh, and laser-cut leather, creating a futuristic and avant-garde aesthetic.

• Collections

Dion Lee’s collections feature a range of clothing items, from tailored blazers and pants to body-hugging dresses and skirts. The brand uses innovative techniques, such as 3D printing, to create intricate details and textures on its garments. Lee’s modern and edgy designs often incorporate asymmetrical cuts, sheer fabrics, and unexpected color combinations.

• Celebrities

Dion Lee’s unique designs have attracted many celebrity fans, including Beyonce, Zendaya, and Kylie Jenner. The brand has been worn on red carpets and at high-profile events worldwide.

• Sustainability

Dion Lee is committed to sustainability and ethical manufacturing practices. The brand uses eco-friendly materials and is working towards reducing waste and minimizing its environmental impact. Lee is also committed to supporting ethical manufacturing practices, ensuring that the people who make his clothing are treated fairly and provided a living wage.